Thousands of photos of people holding ‘’We remember’ or ‘I remember’’ signs in honor of the victims of the Holocaust are put on display on a giant screen at the former Nazi German death camp Auschwitz-Birkenau from 24 until 26 January 2017, ahead of International Holocaust Remembrance Day this Friday.

The screening, next to the International Monument at Birkenau, beside Crematorium II, is part of a global social media campaign conceived and run by the World Jewish Congress whose aim is to raise awareness of the Holocaust.

More than 100,000 people from every continent have already taken part in the WJC’s campaign, which calls on participants to post their photos to Facebook, Twitter and other social media sites, along with the hashtag #WeRemember.

Campaign participants including a wide range of European members of parliament, and officials including Austrian Foreign Minister Sebastian Kurz, German Justice Minister Heiko Maas, Belgian Interior Minister Jan Jambon.

"The goal is to reach those who don’t know much about the Holocaust, or who might be susceptible to those who deny it, and to remind the world that such horrors could happen again. Using the tools of social media we hope to engage the next generation, because, soon, it will be their responsibility to tell the story and ensure that humanity never forget,’’ said World Jewish Congress CEO Robert Singer.

"Auschwitz-Birkenau was the Nazis’ biggest killing site and is the best-known symbol for the Shoah worldwide.’’

“Anti-Semitism is more prevalent today than it has been at any time since World War II, and bigotry and discrimination still rear their ugly heads all around the world. This is why we all must declare, together, that we remember,” Singer added.

International Holocaust Remembrance Day will be marked Wednesday in the European Parliament in the presence of the new president, Antonio Tajani.